TECHNICAL WRITER & MARKETING SPECIALIST

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We are looking for a Technical Writer & Marketing Specialist who will be responsible for telling the ClearPeaks story through project success stories, social media, community involvement and strategic digital targeting. He or she will be reporting to the Marketing Director and will lead the efforts to help successfully introduce, drive and manage our brand: lead in the creation of customer success stories, captivating marketing content, website content, product description and collateral, social media content, blog articles, corporate material and press releases. For this hybrid role, we are looking for someone with excellent technical copywriting skills in combination with solid communication and B2B marketing capabilities:

RESPONSIBILITIES AND TASKS

 

1. Technical Writing and Communication

 

  • Write compelling and commercial oriented success stories of technical Business Intelligence, Big Data and Data Analytics projects
  • Create the messaging and copy for all corporate material, including the script for animated videos
  • Create the messaging and copy for all product and services related collateral
  • Review, write and structure content for the website and be involved in the website content strategy
  • Create compelling technical as well as commercial messages for social media
  • Generate ideas for content that will empower lead generation and drive results for all marketing efforts
  • Work with our technical consulting teams and account manager to fully grasp the technical aspects of our services and projects
  • Review and optimize technical blog articles
  • Support for any other marketing, sales, operational and commercial materials
  • Consider SEO goals for all written content, willing to adapt for optimized results

 

2. B2B Marketing Activities

 

  • Assist in outbound or inbound marketing activities in various areas: executive B2B lead generation activities – Organize ClearPeaks events & webinars – Industry event planning
  • Conduct market research to find new B2B marketing initiatives and closely monitor market trends
  • Manage social media calendar
  • Manage the ClearPeaks website, blog and promotion
  • Database management
  • Support sales in other lead generation activities
  • Support HR & Operation for recruitment related marketing initiatives
  • Support tech vendor lead generation and other marketing projects
  • Provide general support and administrative assistance to the marketing team

 

EXPERIENCE & SKILLS

 

  • Bachelor’s degree in Communications, English or a scientific or engineering field or equivalent – Master´s degree in marketing or Business
  • Demonstrable experience and skill in technical copywriting as well as marketing-oriented messaging
  • Ability to simplify complex technical topics into compelling marketing and commercial content
  • Native English – Bilingual English/Spanish is a huge plus
  • Thorough understanding of the use of social media for marketing activities and other B2B lead generation opportunities
  • Demonstrable experience on how to deliver a consistent message through different platforms
  • Experience in writing for the Business Intelligence, Big Data, Data Analytics consulting sector is a big advantage
  • Excellence in WordPress, Google AdWords, Google Analytics, SEO and Google Ads
  • Excellence in Microsoft PowerPoint, Word, Excel
  • Experience with database management & web analytics services

 

QUALITIES

 

  • Absolute focus on quality & detail in all copywriting activities
  • Proactive, flexible and energetic person committed to company growth
  • Highly organized and detail oriented
  • Flexible, collaborative, team player
  • Strong organizational and time-management skills
  • Tech-savvy & Analytical

 

OUR OFFER TO YOU

 

  • Enjoy an excellent work environment where people love what they do.
  • Be part of an international, ambitious and hard-working team.
  • Competitive salary with flexible compensation and a highly attractive commission
    model.

Job type:

Permanent

Location:

Barcelona

Years of experience:

+2/3

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